Public utility guide
How this diagnostic works
See where a good-fit project stalls before the firm can make a clear pursuit decision.
- Who it is for
- Engineering Firms
- What it returns
- Directional annual opportunity range, separate senior-time cost, trust-risk interpretation, assumptions, confidence, and recommended next step.
- Cost and contact boundary
- Free public diagnostic. No contact information or appointment is required to see the result.
- Related system family
- Intake Systems
Inputs you provide
- How many serious new-project opportunities reach the firm in a typical month?
Count projects the firm could realistically pursue. Exclude existing-project communication, recruiting, vendors, and obvious poor fits.
- What share wait, go quiet, or never reach a clear go or no-go decision?
Use recent experience across calls, referrals, forms, email, screening, scheduling, and follow-up.
- When a good-fit project reaches a prepared pursuit conversation, what share normally become engagements?
Use the firm’s recent performance for comparable, good-fit opportunities rather than an industry average.
- What gross profit after direct project costs best represents one desired engagement?
Use contribution after direct project labor and delivery costs. Exclude future phases, referrals, and unrelated expansion.
- How many principal, partner, or senior technical hours go into early project screening and coordination each month?
Include screening, scheduling, reminders, repeated explanations, missing context, and routine follow-up.
- Can a good-fit prospect understand the right project inquiry and consultation path?
Can a good-fit prospect understand the right project inquiry and consultation path?
- Does the principal or technical lead receive useful project, location, timing, and readiness context before the conversation?
Does the principal or technical lead receive useful project, location, timing, and readiness context before the conversation?
Method
- The firm supplies every operating rate and value used in the calculation. The model supplies the visible range treatment and intake interpretation.
- The calculation uses the user's recent operating inputs, keeps the modeled exposed cohort disjoint, and keeps senior time separate from the opportunity range.
Assumptions
- Your recent operating performance: The model does not substitute a universal industry benchmark for the business's own recent experience.
- One exposed customer cohort: The same prospective customer is not counted again in another stage of the model.
- gross profit after direct project costs: Lifetime value, referrals, expansion, and future transactions remain outside the calculation unless they are already inside the explicitly chosen bounded value.
- Senior attention stays separate: Time is not converted into revenue, which avoids counting the same operating friction twice.
How to interpret the result
- The result is a directional planning estimate, not verified lost revenue, causal attribution, or guaranteed recovery.
- No. It models administrative intake using the firm’s own operating numbers. Eligibility, advice, conflicts, underwriting, pursuit, and engagement decisions remain with qualified people at the firm.
- Compare the result with recent call, form, booking, proposal, and CRM records before making an operating decision.